Afilias, a leading domain registry operator, announced on February 23rd the public availability for the new “dot PET” or .PET top level domain; .PET is now open for everyone! If you are a pet lover, rescuer, or business that offers services or products for pets, then .PET is the best Internet address for you.
The .PET domain is available at: http://get.pet/find-a-domain
.PET domains instantly convey to pet lovers that a site is all about pets, pet products and/or pet services. .PET is unrestricted, so it’s easy to get, easy to remember and ideal for marketing pet related items. Pet industry companies, veterinarians, breeders, animal rescues, pet owners, pet-owner focused markets like pet daycares and resorts will all benefit from the .PET TLD.
“When it comes to rescues, shelters, clubs, associations and pet lovers of all kinds, .PET is the perfect choice of internet address” said Roland LaPlante, chief marketing officer of Afilias. “.PET is designed to help pet lovers more easily find pet-related products and services on the Internet. It even works for sites dedicated to the pet itself (e.g. grumpycat.pet)!
The love of domesticated pets is nothing new; dogs have been “man’s best friend” for over 12,000 years! But in recent years, the pet industry has morphed from necessities like pet food to a vast array of goods and services ranging from clothing ensembles to day cares and even pet spas. In fact, pet lovers are estimated to have spent a whopping $61 billion dollars in 2015 in the US alone on everything from vet visits to specialized pet-friendly nail polishes.
Afilias is the world’s second largest domain registry, with millions of domain names under management. Afilias powers a wide variety of top-level domains, including TLDs for countries, cities, brands, communities and generic terms. Afilias’ specialized technology makes Internet addresses more accessible and useful through a broad range of applications, including Internet domain registry services, managed DNS, and mobile Web services. For more information on Afilias services, visit www.afilias.info.
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